Jamie Jay's portfolio profile image


Intentionally connecting things to solve problems.

I'm a UX design leader focused on delivering business value through designs that solve problems and exceed expectations.

I'm passionate about applying psychological principles in design.

I have proven experience in designing complex workflows from the conception and ideation phase through to delivery.

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What Sets Me Apart

I care about the end-to-end experience

I think about the whole journey. You’ll often find me partnering with different disciplines to uncover opportunities or strategic initiatives.

I'm a realistic optimist

I balance creativity with a sense of realism and honesty about what is achievable in the longer term.

I look for game-changing information at the periphery

I explore new opportunities that may exist outside of the project focus and may not be readily apparent.

My Philosophy

Everything is a learning experience

It’s not a mistake but instead, it’s a learning experience. Learn quickly and move forward.

Challenge beliefs and assumptions

Don’t latch on to ideas quickly and become over-confident. Bring clarity and confidence to projects by rigorous iterations and testing.

Have an inspirational vision and realistic approach

Offer vision to inspire and motivate while acknowledging the reality of the challenge.

The Work